Category Archives: customer experience

It’s always about the customer

Recently I have been having a vigorous conversation with Axel Schultze over at his blog. The debate stems from my insistence that both free (read advertising driven) and paid business models require a relentless focus on a single point – customer experience.  His counter point is business models determine who is in charge of leading…

Step up to the plate

As entrepreneurs, business owners, change agents and innovators we all have a natural tendency to swing for the fences. We keep looking for that one idea or opportunity to: make a difference, solve the big problems, change the world, hit the home run! What if a base hit was the answer? What if that base hit…

Potty Mouth

I have a sweet idea. I am going to open a restaurant. I love food and, I think, I have a killer concept. Wanna here it? Don’t tell anyone… Promise? Ok, here goes… I am going to open a restaurant where everyone eats out of the toilets. I’ll serve all my food in toilets. My…